Korea Herald
Lee proposes ‘Saemaul Undong’ campaign to revitalize regional tourism
By The Korea Herald

President Lee Jae Myung on Tuesday proposed a nationwide campaign to address tourism malpractices and revitalize regional tourism through coordinated local efforts, invoking the spirit of the New Village Movement launched in the 1970s. “The biggest obstacle to regional or domestic tourism is, in a way, our everyday culture,” Lee said during a weekly Cabinet meeting at Cheong Wa Dae in Seoul. “Overcharging, looking down on foreigners — that has improved a lot these days, but overcharging still se