Travel is increasingly becoming an experience-driven part of everyday life for South Korea’s Generation Z, according to Agoda’s 2026 Travel Outlook Report. Nearly half of South Korean Gen Z — generally adults born from 1997 onward, though not specified here — respondents (49 percent) said they plan to travel both domestically and overseas this year, 10 percentage points higher than the Asian average. Their travel motivations were led by outdoor activities (41 percent), cultural experiences (40 p