PERSPECTA

News from every angle

Results for "Creatives"

124 stories found

Trinity Private School Joins Doers Summit 2026
Culturecyprus-mail26d ago

Trinity Private School Joins Doers Summit 2026

Trinity Private School participated in the Doers Summit 2026, engaging with innovators, educators, entrepreneurs, and creatives in a weekend focused on ideas, collaboration, and forward thinking.

Madrid's Carabanchel Neighborhood Emerges as New Arty Barrio
CultureThe Guardian1mo ago

Madrid's Carabanchel Neighborhood Emerges as New Arty Barrio

Carabanchel, a traditional neighborhood "across the river" in Madrid, is becoming the new destination for the city's creatives. As the city center becomes increasingly upmarket, artists and cultural figures are heading to Carabanchel, which is described as feeling like an "independent republic."

Showrunners Discuss Amazon's 'The House of the Spirits' Adaptation
Culturevariety1mo ago

Showrunners Discuss Amazon's 'The House of the Spirits' Adaptation

Chilean creatives Francisca Alegría and Fernanda Urrejola, along with Eva Longoria, discussed the blend of magic and realism involved in adapting Isabel Allende’s novel “The House of the Spirits” into a limited series for Amazon Prime Video. They shared insights into bringing the beloved story to the screen.

Viennese Creatives Embrace Artistic Craft
Culturedie-presse2mo ago

Viennese Creatives Embrace Artistic Craft

Christine Bellersen-Kühn and Gerald Strehlow, Viennese creatives, have turned their passion for artistic design into a profession, demonstrating the importance of passion, craftsmanship, and courage in pursuing one's creativity.

Culturehollywood-reporter4d ago

Directors Guild of Canada Calls for AI Protections

The Directors Guild of Canada has issued a manifesto at the Banff World Media Festival, advocating for AI protections for creatives in Canadian film and TV, stating that "efficiency is not creativity."

Gen Z's Embrace of Analog Hobbies
BusinessBusiness Insider23d ago

Gen Z's Embrace of Analog Hobbies

Creatives are capitalizing on Generation Z's growing appreciation for analog activities, such as painting and crochet, as a response to the proliferation of AI-generated content online.

BusinessDaily Star BDdaily-monitor-ug27d ago2 sources

Creatives Use Storytelling for Nation Branding

Creatives in various countries are actively rebranding their nations through smart storytelling initiatives. This approach aims to enhance national image and identity on a global scale.

Worldekathimerini1mo ago

Creatives Invited for Refugee Week Greece

Artists and creatives are being invited to showcase their work as part of Refugee Week Greece, an event dedicated to raising awareness and celebrating refugee contributions.

Kaba and Slit Festival 4.0 Celebrates Ghanaian Heritage
Culturemyjoyonline1mo ago

Kaba and Slit Festival 4.0 Celebrates Ghanaian Heritage

The Kaba and Slit Festival 4.0 successfully brought together fashion lovers, cultural enthusiasts, entrepreneurs, and creatives. The event offered a memorable experience filled with entertainment, education, and appreciation for Ghanaian traditional heritage.

D.A. Twum Jnr Fellowship Opens 2026 Applications
Culturemyjoyonline1mo ago

D.A. Twum Jnr Fellowship Opens 2026 Applications

The D.A. Twum Jnr Fellowship has officially launched applications for its 2026 creative mentorship and training program. This three-month immersive program aims to support aspiring talents, including students and recent graduates.

OpenAI has a Hollywood problem. They just hired a guy to fix it.
TechnologyBusiness InsiderYahoo4mo ago2 sources

OpenAI has a Hollywood problem. They just hired a guy to fix it.

Charles Porch (with red flower), formerly of Meta and now OpenAI, at the Met Gala. Theo Wargo/FilmMagic OpenAI just hired Charles Porch, Instagram's head of partnerships. Porch has deep connections to celebrities and Hollywood, and plans to talk to them about their "fears" of AI. Maybe OpenAI is realizing they need celebrities to stop publicly hating AI so much. A "detriment" to human creativity, said Vince Gilligan, creator of "Breaking Bad" and "Pluribus" about AI. "Horrifying," said James Cameron about the possibility of AI actors. "I'd rather die," said Guillermo del Toro. "Incredibly destructive," said Cate Blanchett. It's not hard to see why OpenAI recognizes it has a bit of an image problem among some people in Hollywood. It appears that the company is now trying to change that. OpenAI just poached Charles Porch from Meta, where he oversaw celebrity partnerships for over a decade, as Vanity Fair reported earlier. Porch is generally recognized for helping make Instagram the cultural juggernaut it is today by helping celebrities who might have been confused by or disinterested in newfangled social media join and use the platform. Porch has deep connections in the entertainment industry — celebrities like Harry Styles attended his lavish wedding this summer in France. Porch wrote on his personal Instagram about his job change: "From helping Beyoncé figure out how to launch an album exclusively on social media to onboarding Pope Francis to Instagram (he held my hands and asked me to pray for him) to watching creators become the next generation of entrepreneurs, the impact on culture that me and the team have been able to have is something that I take great pride in." It's not clear exactly what Porch's new gig will entail. He told Vanity Fair that his first step will be to go on a "listening tour" to hear the hopes and fears about AI from creatives and celebrities. I've asked OpenAI for comment. For Hollywood actors, filmmakers, and studio executives, those fears are pretty big. Why wouldn't Brad Pitt be alarmed to see a passably real AI-generated version of himself in a fist-fight against Tom Cruise? The idea that AI could replace actors, screenwriters, and other creatives is alarming, especially as Hollywood as an industry is hurting. Box office sales haven't bounced back from the pandemic, streaming is complicated, fewer and fewer projects are being made, and efforts to cut costs by filming overseas have devastated Los Angeles' middle-class of film industry workers. On top of that, AI is, as far as I can tell, widely considered a theft machine that gobbled up tons of images and videos from movies and TV for training data, largely without permission or compensation. You can see a filmmaker or actor's point of view here: They stole my face and my work to build this tool, and now they want to use it to make soulless slop that will undercut the value of my work? Why OpenAI's hire has a tough road ahead Not great! I imagine Porch has his work cut out for him. OpenAI and other AI companies have started making deals with Hollywood. Disney made a $1 billion deal with OpenAI around the time Sora 2 launched, licensing Disney characters like Mickey Mouse and Darth Vader, and also becoming a customer and investor in OpenAI. Lionsgate and AMC made deals allowing their catalogs to be used for training Runway. (Business Insider, through our parent company, has a somewhat similar deal with OpenAI.) But those deals with studios, while they might stave off copyright lawsuits and create some cash flow, aren't winning over the hearts and minds of the celebrities and creatives — the kinds of people who make headlines when they call AI "horrifying." Perhaps OpenAI is realizing that celebrities still hold the kind of cultural capital that can't be built in the Bay Area. And while OpenAI has been pretty successful in pushing its agenda in Washington, thanks to an AI-friendly administration, it still has an uphill battle to win over the general public, which remains fairly skeptical of AI. And for that, you need to get the celebs on board. There's a beautiful irony now that these big AI companies are paying big bucks to hire human writers, and VCs are now obsessed with the concept of "taste." It turns out that kinds of "soft skills" that had long been undervalued in Silicon Valley are more relevant than ever now that AI can do a lot of the technical work. And someone like Charles Porch, who has the connections and ability to charm a roomful of Hollywood types and other cultural elites, is more valuable than ever. That's the kind of job AI can't take. Read the original article on Business Insider

Culturehollywood-reporter26d ago

Canada's "Netflix Tax" Tripling Draws Skepticism

Canada's decision to triple the "Netflix Tax" on U.S. streamers is met with skepticism from local unions and creatives, who worry the funds won't adequately support local content production.

AI Raises Bar for Human Creativity
Technologysvenska-dagbladet28d ago

AI Raises Bar for Human Creativity

A professor of computer science argues that while AI has made it easier for more people to create music and images, it has simultaneously increased the demands on human creatives to be unique and relevant.

Culturehollywood-reporter1mo ago

Rio de Janeiro Aims to Become Global Filmmaking Hub

Buoyed by Brazil's first Oscar for Best International Feature, Rio de Janeiro is leveraging its momentum and incentives to attract international crews and creatives, aspiring to be the world's next major filmmaking hub.

'Weird Al' Yankovic Broadway Musical in Development
Culturehollywood-reporterdeadlinerolling-stone+1billboard1mo ago4 sources

'Weird Al' Yankovic Broadway Musical in Development

A new Broadway musical titled 'Dare to Be Stupid: The Weird Al Musical' is currently in development. The production will feature creatives known for their work on 'Moulin Rouge!' and 'Beetlejuice'.

AMVCA 2026 to Expand Focus on Film Craft
Culturevanguard-ng2mo ago

AMVCA 2026 to Expand Focus on Film Craft

The 12th Africa Magic Viewers' Choice Awards, scheduled for May 9, 2026, will place a greater emphasis on film craft and behind-the-scenes creatives, with Don Julio as a headline sponsor.

The BBC’s Drama Boss Wants To Subvert Your Expectations
Culturedeadline3mo ago

The BBC’s Drama Boss Wants To Subvert Your Expectations

EXCLUSIVE: Almost exactly two years ago to the day, Lindsay Salt stood in front of a room packed full of some of the biggest stars and most storied creatives and producers from the world of British TV drama. In many ways, the BBC’s Director of Drama commissioning had been preparing for this moment for the […]