Chinese producers are positioning microdramas as a key export vehicle while accelerating U.K. co-production partnerships, speakers said at the “Chinese Drama Trends” forum at Mip London, underscoring a dual-track strategy of global expansion and format diversification. Opening the session, Bi Haibo, minister counsellor for press and public affairs at the Chinese Embassy in the U.K., […]

Executives at MIP London discussed the unique aspects of microdramas, including why they don't cast famous people, the increasing involvement of men, and a memorable 'toilet pitch'.

The boss of Sidemen Entertainment has taken a swipe at the BBC just a few weeks after the corporation struck a landmark YouTube deal. Speaking at MIP London, Victor Bengtsson, who oversees the company founded by the popular YouTube collective, implied the BBC has lost connection with young audiences as YouTubers like The Sidemen dominate […]

Japan remains one of the world’s most insular television format markets, exporting globally successful unscripted hits while importing almost no foreign concepts, according to data presented by Virginia Mouseler, CEO of The WIT, during the “Fresh TV: Japan” session at Mip London. Using the company’s real-time tracking database, Mouseler said Japan currently ranks as the […]

Welcome to the Deadline Dozen, the twelve titles debuting at the London TV Screenings next week that we’ve selected for breakout potential. A record 43 distribution businesses are showcasing their latest hot shows, so this is by no means a comprehensive list, but a curated take on what’s coming to market. Genres span drama, comedy, […]

Ampere Analysis' executive director Guy Bisson shared five key takeaways at Mip London, highlighting the growing importance of broadcasters, YouTube as a factual content destination, and the boost from sports commissioning.

Broadcaster and conservationist Chris Packham hit MIP London with the film Greenwashed and said broadcasters need to sharpen up when it comes to communicating with audiences on climate change. He also lifted the lid on financing for an upcoming climate-led project and said the funding is contingent upon the content going out on YouTube and […]

Julie Bogaert, Snap Inc. Head of Creator Partnerships EMEA, revealed an unexpected trend at MIP London: male content creators are increasingly chasing dreams of becoming UFC fighters.

COL Group International has formalized a cross-continental distribution structure and expanded its global microdrama catalogue to more than 1,700 titles, the company revealed at Mip London and London

A Tubi executive, David Salmon, stated at MIP London that audiences are largely indifferent to whether content is produced by professionals, creators, or users, while discussing sports as a streaming driver.

Executives at a Mip London panel revealed that microdrama platforms are spending as much as 90% of their budgets on marketing rather than production, highlighting the industry's focus on short-form storytelling.

Korean drama's rapid rise in Europe is moving beyond streaming success towards local adaptation and co-development, as discussed by executives at a Mip London session.

Heading into London TV Screenings and MIP London, James Townley discusses new series '100 Knives,' 'Football Island,' 'How Old Is Your Brain?,' 'Who's Guilty?,' 'Staying Alive,' and 'The Dinner.'