AMC Theatres Will Reserve Its Best Seats for A-List and Stubs Premiere Members Starting Later This Year
AMC Theatres is once again testing the waters to see if moviegoers are willing to pay higher prices for better seats at its theaters.
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AMC Theatres to Start Saving Their “Best Seats” for VIP Loyalty Program Members
After a somewhat similar pilot program received backlash three years ago, AMC has come up with a new strategy to reward their most spend-y customers with the best seats.