Victorian business fined for telling influencers to lie about paid Instagram post in first of its kind penalty

Watchdog also fines PhotobookShop for editing a paid review from an influencer who had described process as ‘fiddly’ Follow our Australia news live blog for latest updates Get our breaking news email, free app or daily news podcast An online photobook retailer has been fined nearly $40,000 for asking social media influencers to not disclose they had been paid to post a review on Instagram. It marks the first time a penalty has been handed down to an Australian business for an influencer no...

By Josh Taylor Technology reporter