Gersh Agency Forms Soccer Division After Acquiring PLG

The Gersh agency has formed a new soccer division following its acquisition of PLG, the agency representing Trent Alexander-Arnold. This move expands Gersh's presence in the sports management industry.

28 May, 08:00 — 28 May, 08:00

Post Share

Why this matters

The formation of Gersh Football signifies a significant expansion for Gersh into the lucrative global soccer market. By acquiring PLG and integrating it with their existing You First Football agency, Gersh aims to bolster its representation capabilities across major European leagues, positioning itself as a major player in sports talent management.

Key entitiesGersh Agency PLG You First Football Gersh Football Trent Alexander-Arnold Andy Robertson

Source Diversity

Moderate (29/100)

3 sources25/33

Spectrum spread— 1/5 buckets covered0/33

Far L

Left3

Left (3)

deadlineYahoohollywood-reporter

Center

Right

Far R

Geographic diversity— 1 region4/34

US3

ℹAll sources from US region

Sources

Showing 3 of 3 sources

YahooMostly Factual5d ago

Gersh Forms Soccer Division After Buying Trent Alexander-Arnold’s Rep PLG

Gersh has launched a soccer division after buying UK outfit PLG, merging it with You First Football, which it bought in 2024. The new agency, called Gersh Football, will rep the likes of Trent Alexander-Arnold, Jarrod Bowen, Fabián Ruiz, Alexia Putellas and Christoph Baumgartner. Financial details were not disclosed. Gersh Football will continue to be …

Read full article →

hollywood-reporterMostly Factual5d ago

Gersh Buys U.K. Soccer Agency PLG to Form Gersh Football in Sports Expansion

Just before the FIFA World Cup, the talent firm expands the reach of its soccer representation business across the "big five" leagues, buying the company repping the likes of Scotland captain Andy Robertson.

By Georg Szalai

Read full article →

deadlineMostly Factual5d ago