MrBeast reveals the surprising strategy he uses to get 100 million views on social media videos

MrBeast explained that viral success on social media depends on originality. He compared common content to seeing a normal cow on the road, something people ignore. But a “purple cow” stands out and grabs attention. According to him, creators should focus on unique ideas viewers have never seen before to capture interest and reach millions of views online.

By Barsha Dutta