Geico's famous gecko is getting an AI makeover

An AI version of the Geico gecko is appearing on a podcast for a "real-time" interview. Geico A version of this post appears in the CMO Insider newsletter. Sign up for Business Insider's weekly marketing dispatch. When Arianna Orpello became CMO of Geico in January, she inherited one of the most recognizable brand assets in America. Now, Geico's gecko is getting the AI treatment. Orpello shared exclusively with CMO Insider that an AI-generated version of the gecko is sitting down for a "liv...