Nissan CEO Bets Future on Autonomous Technology, Avoids Commoditization

Nissan's CEO, Ivan Espinosa, asserts that self-driving technology will not turn the Japanese carmaker into a commodity, placing the company's future strategy on its autonomous technology development.

26 Mar, 03:34 — 26 Mar, 03:34

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FTVery High19d ago

Self-driving will not make Nissan a commodity, says CEO

Ivan Espinosa bets the future of the beleaguered Japanese carmaker on its autonomous technology

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Nissan CEO Bets Future on Autonomous Technology, Avoids Commoditization

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Self-driving will not make Nissan a commodity, says CEO

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