Inside the Unprecedented Growth of Hasbro’s Magic: The Gathering and Trading Card Game’s High-Stakes Pro Competition

For this week’s episode of “Strictly Business,” Variety was on the ground at MagicCon 2026 in Las Vegas, a convention centered not around slight of hand tricks, but Hasbro’s hit trading card game Magic: The Gathering. The three-day event featured 25,000 attendees engaging in multiple activities, everything from a headliner panel featuring the MCU’s Paul […]

By Jennifer Maas