What We Ask Google by Simon Rogers review – the secrets of our search history

The company’s data editor trawls through billions of queries to deliver a portrait of the world’s preoccupations As anyone who has procreated this century knows, childrearing involves daily rounds of online searching. The most common parenting-related queries feature in What We Ask Google, a valiant attempt by the search giant’s data editor Simon Rogers to create a “surprisingly hopeful picture of humankind” (that’s the subtitle) from searches performed over the past two decades. “Why do babi...

By Simon Usborne