I'm Wix's CMO. I use AI agents to survive 6 a.m. meetings, and I'm rebuilding my team around 'full-stack' marketers.

Omer Shai, CMO of Wix, said he's reorienting his marketing department around "full-stack marketers," thanks to AI. Wix Wix's CMO says he's deploying AI and "super agents" to reshape his marketing department. A version of this post appears in the CMO Insider newsletter. You can sign up for Business Insider's weekly marketing newsletter here. This as-told-to essay is based on a conversation with Omer Shai, chief marketing officer of the website-building platform Wix. It's been edited for leng...