← Back to headlines

Viu CEO Reports Nearly 20% of Users Watch Microdrama as Streamer Expands Content
Janice Lee, Viu CEO, announced that almost 20% of the platform's long-form user base is consuming microdrama content, a format launched only a few months prior, as the streamer pushes branded content and co-productions.
21 Jun, 08:51 — 21 Jun, 08:51



