ACCC Alleges Coles Supermarket Offered Misleading 'Down Down' Discounts

The Australian Competition and Consumer Commission (ACCC) is arguing in federal court that Coles supermarket breached the law. The ACCC alleges Coles offered "utterly misleading" and "illusory" discounts through its 'Down Down' promotion.

16 Feb, 02:55 — 16 Feb, 02:55

Coverage (1 source)

The Guardian16 Feb, 02:55

Coles offered ‘utterly misleading’ discounts ACCC argues in federal court case

ACCC alleges the supermarket breached the law by offering ‘illusory’ discounts on many products with ‘Down Down’ promotion Follow our Australia news live blog for latest updates Get our breaking news email, free app or daily news podcast Coles disguised price increases on at least 245 products by offering discounts that were “literally true” but also “utterly misleading”, the competition regulator has argued at the beginning of a high-profile court case. A federal court battle between the Australian Competition and Consumer Commission (ACCC) and Coles began on Monday, testing allegations the supermarket breached the law by offering “illusory” discounts on many everyday products. Continue reading...

By Catie McLeod consumer affairs reporter

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