Disney Korea expands ‘Mickey & Friends’ K-fashion collaborations

The Walt Disney Company Korea is deepening its push into Korea’s fashion scene, teaming up with a new wave of local brands to reposition “Mickey & Friends” as a style symbol rather than a nostalgic character franchise. Starting this month, Disney Korea is rolling out a series of collaborations with Songzio and Marithe Francois Girbaud, both of which have gained traction at home and abroad amid the rise of Korean fashion. The collections reinterpret Mickey Mouse and related characters through eac

By The Korea Herald