Snap Launches Expensive Specs AR Glasses Amid Investor Scrutiny
Snap unveiled its new Specs AR glasses with a price tag of $2,195, a move that has drawn attention and comes as the company faces pressure from investors.
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Snap defies investor pressure with ‘Specs’ smart glasses launch
Chief Evan Spiegel described $2,195 eyewear as his ‘life’s work’ as he faces increasing criticism over costs of project
Read full article →Snap finally unveiled its Specs AR glasses, and the $2,195 price tag is raising eyebrows
Snap unveiled its Specs AR glasses with EyeConnect at a Long Beach conference. Joe Scarnici/Getty Images for Snap Snap unveiled its Specs AR glasses with EyeConnect at a Long Beach conference. The internet is balking over the $2,195 price tag on the Specs. The AR business has been struggling with profitability, and Meta has already lost billions. After more than a decade of work, Snap on Tuesday unveiled Specs, a new pair of augmented reality glasses with a price tag more commonly seen on a...
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