Adidas is reportedly converting its popular Samba sneaker into a summer slide, a move that has garnered attention.

French sportswear brand Le Coq Sportif is reportedly in trouble, as its strategy banking on the Paris 2024 Olympic Games to improve its situation has not succeeded.

Adidas has introduced a new collection of FIFA jerseys designed for pets, a move that has sparked criticism from animal welfare organization Gaia, which argues against dressing animals, especially in summer.

As discounts become widespread in the market, Adidas is advised to focus on 'defending newness' in its product offerings to maintain its brand position.

The German Football League (DFL) has obtained a loan of up to €100 million from sports goods manufacturer Adidas, intended to bolster its media marketing efforts.

Since the failed investor deal after fan protests in 2024, the Bundesliga has been looking for new capital providers. Now there is an agreement.

Adidas has unveiled a new collection of football jerseys designed specifically for pets, described as irresistible.

London Marathon winner Sabastian Sawe set a new record of 1:59:30, becoming the first person to break the two-hour barrier

Adidas introduced a new line of running shoes that were used to set world records on Sunday, with the footwear immediately made available for sale the following day as part of a significant marketing campaign.

The new collaboration between Adidas and Willy Chavarria has gone viral on social media, with many believing it redefines modern streetwear by bringing new meaning to the genre.

Adidas and Saudia have announced a new collaboration, unveiling a 'Made to Fly' travel pack. The collection is designed for travelers and features co-branded merchandise.

Straight-leg jeans are making a strong comeback and are highlighted as the perfect match to make Adidas Sambas appear more elegant.

UEFA has reported record revenues, with television rights significantly increasing last year and sponsorship prices also rising. Heineken is reportedly departing as a sponsor, while Nike aims to replace Adidas.

The European Union issued a warning against investment delays, coinciding with a visit by 20 companies, including Adidas, to Islamabad, where an envoy also raised concerns about child rights.

Following significant interest, ASOS and Adidas Originals have launched their third collaborative collection, blending sport and fashion with iconic pieces in a feminine style.

An article or quiz challenges readers to differentiate between various Adidas shoe models, specifically mentioning Firebirds and Sambas. It tests knowledge of popular sportswear.

Adidas has released a new summer version of its classic Samba sneakers, giving a fresh twist to the timeless design, which has already become highly sought after.

Daníel Hjörvar Guðmundsson garnered significant attention for his leopard-print tracksuit. The article discusses who he is and where his Adidas tracksuit can be purchased.

Adidas sneakers are reportedly available for as low as $11 at the official outlet, leading to rapid sales as consumers take advantage of the significant discount.

Bad Bunny's new beige and black Adidas sneakers, featuring nods to his Puerto Rican heritage, sold out within minutes of their release, prompting advice on how to acquire them online.

Adidas CEO Bjørn Gulden earned 76 million Norwegian kroner in 2025, a decrease from previous years but still a substantial salary for leading the German sports conglomerate.

The era of Adidas Samba is over, with 2026 footwear trends shifting towards models that blend retro style, minimalism, and comfort, ranging from sleek kitten heels to vintage-inspired sneakers.

Destruição das pontes do rio Litani pode deixar habitantes do Sul do Líbano presos numa zona de guerra. Já há combates terrestres nas zonas de fronteira invadidas por Israel.

ADIDAS i Bad Bunny predstavljaju novu verziju tenisica BadBo 1.0.

Adidas has undergone a transformation, recovering from a crisis caused by the end of its collaboration with Kanye West, with a renaissance of specific shoe models helping the German giant regain customer attention.

ADIDAS Stan Smith tenisice, omiljene među zvijezdama poput Julianne Moore, bezvremenski su klasik.

Adidas held its Q4 earnings call, providing key highlights and insights into the company's financial performance for the quarter.

Flere Adidas-butikker i Mellemøsten har haft lukket under konflikt. Det forventes at ramme salget.

Adidas's profit forecast has disappointed investors, with the company citing tariffs and currency fluctuations as key contributing factors.

Sportswear group seeks to elevate deputy chair and extends tenure of chief Bjørn Gulden to 2030

Adidas has extended the contract of its CEO, Bjoern Gulden, until the end of 2030.

In the lobby of a tired hotel near Doha airport, stranded travellers wear identical fake Adidas T-shirts bought from a nearby store and swap tips on where to buy underwear.

They are not the Gazelle, nor the Samba, they are the SL 72 OG and they are a hit because they are very stylish, you have them in countless colors and you can wear them all day, because they are really comfortable.

Jackson hunts for a pair of Adidas Originals Superstars in a new campaign that features soccer star Lamine Yamal, rapper Baby Keem, NBA superstar James Harden, skater Tyshawn Jones and Olivia Dean.

A review of the versatile Adidas Court Spec 2 padel shoes highlights their current discounted price on Amazon, making them an attractive purchase.

“Who the fu*k wears Adidas”

KULTNE tenisice adidas Superstar, popularne 2015., vraćaju se u modu. Slavne osobe poput Kendall Jenner pokazuju kako ih nositi na moderan način u 2026., uz široke hlače umjesto uskih traperica.

Adidas is offering a 50% discount on its Feelready t-shirt, making it an affordable option for gym-goers at just over 16 euros.

The Adidas Trionda, the official ball for the upcoming 2026 World Cup, has undergone testing to evaluate its flight, dip, and swerve characteristics.

Adidas highlighted its turnaround efforts at its Annual General Meeting, reporting a jump in profit and building momentum with a World Cup push.

Pete Carroll and Mack Brown, former rivals from the 2006 Rose Bowl, have been selected as head coaches for the 2027 adidas Polynesian Bowl.

The article highlights the historic achievement of the first sub-2-hour marathon and examines the advanced features of Adidas's Adizero Adios Pro Evo 3 shoe that contributed to this unprecedented feat.

UEFA, in collaboration with Adidas, will supply kits to 10 smaller mid-tier national football teams for the next two years through the "UEFA Kit Assistance Scheme."

German sportswear group Adidas reported boosted profits, driven by early World Cup sales and growth in its direct-to-consumer selling strategy.

German sports giant Adidas will invest 100 million euros in the Bundesliga and 2. Bundesliga, with funds aimed at league development, marketing, and strengthening international presence. The official ball contract has also been extended until 2034.

The Scottish men’s national football team, returning to the World Cup tournament for the first time in nearly three decades, will not have an Adidas-designed World Cup kit available for dogs, much to the disappointment of some fans.

The ultralight Adidas Adizero Adios Pro Evo 3 sneakers, worn by Sabastian Sawe at the London Marathon, sold out almost immediately after release in the US. They are now appearing on resale sites for prices as high as $4,000.

Now one of the largest sportswear manufacturers, Anta has followed the rules adopted by many Chinese giants in its rise.

A Kenyan athlete voluntarily underwent doping tests before a historic performance, while the role of Adidas's lightweight 'supershoes' in achieving marathon dominance was also highlighted.

Anta, a Chinese sports brand, has emerged as one of the largest sportswear firms globally, adopting a strategy similar to other successful Chinese giants to compete with established brands like Nike and Adidas.

This article reviews lightweight spring boots from brands like Skechers, Carhartt, and Adidas, highlighting their comfort and reasonable pricing for staying dry during the spring season.

KITH Classics and Adidas Originals have collaborated to release a new spring collection of sneakers, featuring earthy and pink hues.

Adidas has approximately 30 days to respond to allegations of gender discrimination within the company.

Lindsay Gregg, former head of women’s basketball sports marketing at Adidas, has filed a lawsuit against the company. She alleges that she was fired in February for reporting gender discrimination within the sportswear manufacturer.

Greek singer Despina Vandi was spotted wearing the popular Adidas VL Court Bold sneakers, showcasing her blend of comfort and style.

Despite various fashion trends, Adidas remains the preferred sneaker brand for Generation Z, defying predictions of its decline.

Adidas Originals and Willy Chavarria have launched a new collection called "Love Prevails," featuring sneakers that are anticipated to be a major hit.

Nike is reportedly in exclusive negotiations to become the official match ball supplier for UEFA’s men’s club competitions, potentially ending Adidas’s long-standing partnership with the Champions League.

Adidas and Entire Studios have unveiled their second joint collection, featuring clothing designed for movement, training, and everyday activities.

Adidas has released a new collection of tracksuits for spring, featuring trendy animal print designs.

LAS VEGAS — The 2026 Adidas Polynesian Bowl National Combine & Showcase returned to Bishop Gorman High School over the weekend.

This year it won't be embarrassing to wear flowers from head to toe in spring, but for autumn, it will be worth dusting off the Adidas tracksuit! In the spirit of layering, we can also throw on a tulle skirt.

KOREAN brand Thug Club and adidas are collaborating on a new footwear collection.

Three years after facing significant challenges, including the fallout from its collaboration with Kanye West, Adidas has found a path to recovery. The German sportswear giant managed to overcome its crisis by focusing on three key products, leading to a resurgence in its market position.

Adidas's stock dropped by about 10% after the sports apparel manufacturer's annual forecast. CEO Björn Gulden's communication strategy, which often involves raising forecast values mid-year, is facing challenges.

Billionaire Nassef Sawiris Will Chair Adidas Board  Forbes

Sportswear giant Adidas saw its shares fall by 8% following a profit guidance that disappointed investors, reflecting skepticism about the global sportswear industry's growth prospects.

Adidas shares have slid following a cautious forecast from the company, even as it anticipates a record-breaking year in 2025.

German sportswear giant Adidas saw its net profit rise by 66.6 percent to 1.4 billion euros last year, partly attributed to strong sales of running apparel.

Adidas has extended the contract of its CEO, Bjoern Gulden, until late 2030, signaling long-term leadership stability.

Travelers are stranded in a war zone, facing uncertainty and making do with limited resources like hand-washed underwear and fake Adidas.

A classic urban model of Adidas VS Pace 2.0 shoes is being offered at nearly half price on Amazon, bringing the cost down to €27.95.

ADIDAS Originals je za novu Superstar kampanju angažirao Samuela L. Jacksona i druge zvijezde. Kolekcija spaja nostalgični sportski stil sa suvremenim krojevima i materijalima.

Adidas and the Audi Revolut F1 team have collaborated to introduce new Adizero EVO SL sneakers, blending motorsport-inspired design with advanced running technology for street performance.

Edison Chen and adidas Originals continue their collaboration with a new sneaker model, the CLOT x adidas Superstar Coffee, featuring warm coffee tones.

Adidas is set to launch the Adimule Cow Print slides, featuring artificial fur with a black and white cow pattern, combining playful design with comfort, expected in summer 2026.

Adidas has launched new Peso Pluma Team Mexico jerseys, timed for the upcoming 2026 FIFA World Cup tournament.

Adidas has introduced its inaugural pet collection in Singapore, featuring items like mini football jerseys designed for animal companions. This marks the brand's expansion into the pet accessories market in the region.

Adidas is reportedly recovering faster than Nike in the current market, as highlighted in a newsletter that also touches on LIV Golf's prospects and the NBA's proposed solution for 'tanking'.

Adidas is set to release World Cup 2026 jerseys for dogs on May 1st, featuring designs for national teams like Argentina, Mexico, Colombia, and Japan, tailored for canine anatomy.

Sebastian Sawe wore the ‘supershoe’ produced by Adidas to break the marathon world record on Sunday

A report indicates that the German Football League (DFL) has secured a 100 million euro loan from sportswear giant Adidas.

A specific Adidas sneaker, which was released yesterday for $500, is now being listed on resale sites for as much as $4,000, indicating high demand and collector interest.

Adidas blends retro influences, geometric patterns, and rare color choices

A profile details the journey of a Chinese entrepreneur who started with 600 pairs of shoes in the late 1980s and has since built a business that now poses a significant challenge to established giants like Adidas and Nike.

An Adidas sweatshirt, currently available with a 35% discount, is proving to be a popular item due to its comfort and simple design. It is described as a versatile wardrobe basic suitable for various occasions.

ASOS and Adidas Originals have collaborated for the third time, launching a new collection that garnered significant attention even before its release, with one item selling out almost immediately.

Wales Bonner and Adidas Originals have collaborated on a new collection, which is anticipated to be highly popular.

Puma has hired former Adidas alum James Carnes to lead its creative direction.

Jennifer Lawrence was spotted in New York wearing Adidas slides, drawing attention to her footwear choice and potentially reviving what some consider an "outdated" trend.

Sportswear giants Nike and Adidas are preparing for a direct retail competition, opening competing flagship stores at a prominent intersection in SoHo, New York.

Adidas Originals has introduced an unusual fashion accessory, launching its first watch designed in the shape of a ring.

Nike is reportedly close to securing a deal to supply balls for UEFA competitions, following Adidas's decision to bow out.

Adidas has introduced its new lifestyle model, the Megaride AG, featuring a futuristic design with an oversized sole for comfort and a complex silver-textured upper.

Adidas has found a new bestseller product, a running shoe, that has helped the company recover from the downturn experienced after the failed collaboration with Kanye West, proving to be a surprising success.

Adidas has inaugurated its largest conceptual store in Southeast Europe, located in the Arena Centar in Zagreb, offering a new retail experience.

Amazon is featuring daily deals with significant discounts ranging from 30% to 73% on various products, including powerful cordless vacuum cleaners and modern Adidas sneakers.

Adidas unveils World Cup jerseys  China Daily

Der Adidas Adistar Control 5 bringt Mesh, Metallic und 2008er Performance-DNA zurück – jetzt als stilbewusster Alltagssneaker. Und vor allem eignet er sich perfekt für das Übergangswetter.

The pieces feature a patriotic colorway, with vintage details that call to mind denim looks in Nineties music videos and malls alike

Just like a little black dress or the perfect jeans, a pair of white sneakers are a closet staple everyone should own. They're a versatile shoe that can be worn with just about any outfit, from...

Adidas anticipates achieving high single-digit sales growth in 2026, according to its latest forecast.

Adidas shares have experienced a slide after the company's guidance fell short of market expectations.

Adidas Group saw a 5% sales drop in North America during the third quarter but achieved a 3% increase in global revenue, reaching a record €6.63 billion, despite the discontinuation of the Yeezy line and the impact of U.S. tariffs.

Adidas has extended the contract of its CEO, Bjoern Gulden, until late 2030, signaling long-term commitment.

Adidas has announced the extension of CEO Bjoern Gulden's contract, securing his leadership until late 2030.

ADIDAS introduced Kendall Jenner as the new face of the iconic Superstar sneakers for 2026. In the campaign, other stars such as Samuel L. Jackson, Jennie, and Lamine Yamal also appear alongside her.

For Entry 015 of Flex, Trade or Fade, Chris Claxton breaks down adidas Originals’ latest Superstar campaign and examines whether JENNIE, Kendall Jenner, Olivia Dean and more define cultural stardom.

Designer Simone Rocha and Adidas have unveiled their Fall/Winter 2026 collection, blending sporty and romantic styles with key pieces like pearl-embellished tracksuits and crystal-adorned sneakers, drawing comments from Jessica Alba.

A versatile pair of Adidas skater shoes for men is on sale for less than 30 euros, offering a 90s aesthetic that pairs well with wide jeans or joggers.

A new Adidas Firebird tracksuit featuring satin polka dots has become a sensation on TikTok, bringing the playful pattern back into fashion and is now available locally.